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Feedback is a blessing and a curse. When feedback is delivered that make us feel good, we skip from the meeting with a song in our hearts. When it make us feel bad, we slink away with our tails between our legs and a snarl on our lips. Unfortunately, in most organizations this is what feedback boils down to – praise or criticism. Yet, feedback is supposed to be constructive. There’s no shame in someone not liking the UI layout or the colour scheme or indeed the copy… what we really need to kno…

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